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With care for nature: Korzinka presented the children's book "Who is Plastikakl?"

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December 19, 2022

With care for nature: Korzinka presented the children's book "Who is Plastikakl?"

All

December 19, 2022

The Korzinka supermarket chain has been actively supporting the good tradition of family reading for three years. Every year the brand tries to give an interesting and new offer for both children and their parents. In 2022, the retailer entered a new stage and presented the result of cooperation with the Uzbek writer and film director Madina Muminova - the book "Who is Plastikakl?". An informative story about marine life in a colorful performance is designed to set the right vector in the education of kids.

The plot of the new book is built on saving the ocean from pollution. The main characters —the brave inhabitants of the underwater world — will have an exciting battle against their main enemy. Little Dolphin Dony, small turtle Che and seahorse Luppy Lu will go to battle with General Plastikakl, who turns their house into a plastic dump.

The book "Who is Plastikakl?" was created to instill in children a sense of care for their planet, and the implementation of the project supports the goal of Korzinka - the development of the younger generation. After all, the preservation of nature and the best quality of life depends on us, parents, and the values that we instill in our children.


The author of the book became Madina Muminova, known for a number of author's show projects, children's performances and film scripts. The idea to write a story about little heroes appeared during her work with children. "The new generation is much freer, bolder and more sincere. Today, young people are able to empathize with the problems of the world. That is why it is important to tell children about the difficulties of the planet. I am sure they are determined to protect our common home from destruction," — Madina Boburovna said.

By tradition, you can buy a book in the branches of the Korzinka chain for 119 990 soums. But that's not all! Korzinka launched a special promotion, within which you can buy a new book at a super price — for only 49 990 soums.


How to buy a book at super price?

To participate in the promotion, you need to collect 5 special chips and paste them into the promotional booklet. You can collect chips both in the physical and virtual booklet in the Korzinka application.

A physical chip is issued for every 100 000 soums in the receipt and when buying one of the partner's goods — TM 365 kun or TM "Из Корзинки".

You can get an additional virtual chip using a loyalty card through the Korzinka mobile application.

When you accumulate chips in the mobile application, you get one additional chip. We recommend all participants to save chips in the mobile application – it is more environmentally friendly and chips will always be at hand, in your phone.

For every five promotional chips in the booklet, you will receive a discount on the purchase of the book and will be able to buy it at a favorable price.


You can learn more about the promotion on the website.

The issuance of chips will start on December 19, 2022. The number of promotional books is limited.